Multidisciplinary creative strategist using design & technology to craft digital experiences that connect people & culture.
STRATEGY
THAT CONNECTS
In a fragmented digital landscape, I build strategic systems that connect brands with their audiences in meaningful ways. My work is focused on core disciplines: building effective social media and digital strategies, designing comms and connection plans that bring the strategy to life, and mapping intuitive user experiences grounded in cultural trends and deep audience understanding.
Digital Strategy
Advertising
Comms Planning
Social Strategy
Creative Direction
Content & Copywriting
Audience Segmentation
User Journey Mapping
E-commerce
Connection Planning
AI-Augmented Intelligence
SEO/GEO
FEATURED WORK
THE AFTER-HOURS DEPARTMENT
Strategy is my day job, but this is what I do when the brief is closed. I spend time deconstructing culture, building mood boards, sharing new and old sounds, and exploring ideas that don’t quite fit into a client deck. Because all work and no play makes Nico no fun.
Based in Montréal, working worldwide.
© 2025